Archive for November, 2006
5 Reasons Church Websites Don’t Work
Posted by: | CommentsJames at the New Church Marketing blog gives 5 reasons why church websites don’t work (aka why they don’t rock):
One of the Most Popular Pages on Church Websites: The Pastor’s Page
Posted by: | CommentsCreating a page for the pastor is an important aspect of Building a Rockin’ Church Website.
Typically included in the “About” section, the pastor’s page may be the first introduction your church guests have with your pastor and spiritual leader of your church.
Great Christmas Church Marketing Ideas from Fellowship Church, Creative Pastors
Posted by: | CommentsJust got the Creative Pastors email newsletter [subscribe here] from Fellowship Church’s Ed Young and I love the ideas they are considering for getting the word out for the Christmas season:
We’re putting together a mixed-media marketing campaign including promotional packs for local businesses, car antenna balls, a direct mail send out, and something we’ve never tried before. We’re printing vibrant t-shirts featuring our Christmas service information and giving them away to our entire church to wear throughout their Christmas shopping, with an emphasis on one specific shopping day. Seeing 20,000 Fellowship Church t-shirts throughout the Dallas/Ft. Worth area is a great way to start a conversation and invite someone to our Christmas services!
I agree! Great stuff and ideas! I particularly like the car antenna balls and T-shirt ideas. Around Oklahoma City where I live, I always see tons of super-cool LifeChurch bumper stickers. What cheap advertising!
Blogging Tip: Cool Blog Titles Are Better Than Author Names for External Links
Posted by: | CommentsHere’s something I’ve learned or noticed … blog titles that represent the content (leadership, spirituality, church marketing, whatever) rather than the author (Cory Miller, or Joe Smith, etc.) are better for links and getting referral hits from other sites.
Case in point: I help one of my seminary professors — Dr. Mark Devine — with his blog site. And thus, I track his web statistics for him, just like I do all my sites.
Houston, rather [Insert Your City Name Here], We Have a Problem
Posted by: | CommentsHumor me and try an experiment … go to Google and type in “church” and see what site gets top billing in the coveted No. 1 spot.